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    258 products
    Sale
    Aster-and-Oak-Organic-Knit-Leggings-Blush-Naked-Baby-Eco-Boutique
    Aster-and-Oak-Organic-Knit-Leggings-Navy-Naked-Baby-Eco-Boutique
    Aster & Oak Organic Knit Leggings (Multiple Variants)
    Aster & Oak
    $43.00 $60.00 You Save 28%
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    Sale
    Quincy-Mae-Organic-Cotton-Long-Sleeve-Tee-Space-Naked-Baby-Eco-Boutique
    Quincy-Mae-Organic-Cotton-Long-Sleeve-Tee-Sea-Green-Naked-Baby-Eco-Boutique
    Quincy Mae Organic Cotton Long Sleeve Tee - LUCKY LASTS - SPACE - 0-3 MONTHS & 4-5 YEARS ONLY
    Quincy Mae
    $30.00 $43.00 You Save 30%
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    Sale
    Wilson & Frenchy Organic Rib Tie-Front Shorts (Multiple Variants) for babies featuring adorable turtles.
    Wilson & Frenchy's Wilson & Frenchy Organic Rib Tie-Front Shorts in pink with floral print.
    Wilson & Frenchy Organic Rib Tie-Front Shorts (Multiple Variants)
    Wilson & Frenchy
    $22.04 $29.00 You Save 24%
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    Sale
    PRE-ORDER: Aster & Oak Organic Swan Print Long Sleeve Top - Naked Baby Eco Boutique
    PRE-ORDER: Aster & Oak Organic Swan Print Long Sleeve Top - Naked Baby Eco Boutique
    Aster & Oak Organic Swan Print Long Sleeve Top
    Aster & Oak
    $35.00 $49.00 You Save 29%
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    Wilson-And-Frenchy-Organic-Terry-Hooded-Sweat-Top-Petit-Garden-Naked-Baby-Eco-Boutique
    Flatlay-Of-Wilson-And-Frenchy-Organic-Terry-Hooded-Sweat-Top-Petit-Garden-Naked-Baby-Eco-Boutique
    Wilson & Frenchy Organic Terry Hooded Sweat Top
    Wilson & Frenchy
    $59.00
    Sale
    Wilson-and-Frenchy-Organic-Rib-Stripe-Top-Coral-Naked-Baby-Eco-Boutique
    Wilson-and-Frenchy-Organic-Rib-Stripe-Top-Cameo-Rose-Naked-Baby-Eco-Boutique
    Wilson & Frenchy Organic Rib Stripe Top - LUCKY LASTS - 0-3 MONTHS & 3-6 MONTHS ONLY
    Wilson & Frenchy
    $19.60 $35.00 You Save 44%
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    Sale
    Aster-And-Oak-Organic-Cotton-Print-Top-Butterfly-Garden-Naked-Baby-Eco-Boutique
    Aster & Oak Organic Cotton Print Top (Multiple Variants) - Naked Baby Eco Boutique
    Aster & Oak Organic Cotton Print Top
    Aster & Oak
    $37.24 $49.00 You Save 24%
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    Wilson-And-Frenchy-Organic-Rib-Baby-Leggings-Ecru-Naked-Baby-Eco-Boutique
    Little-Baby-Wearing-Wilson-And-Frenchy-Organic-Rib-Baby-Leggings-Ecru-Naked-Baby-Eco-Boutique
    Wilson & Frenchy Organic Rib Baby Leggings
    Wilson & Frenchy
    $35.00
    Sale
    Pink Lemonade / Newborn Wilson & Frenchy Organic Rib Stripe Singlet (Multiple Variants) - Naked Baby Eco Boutique
    Anchor Blue/Rust / Newborn Wilson & Frenchy Organic Rib Stripe Singlet (Multiple Variants) - Naked Baby Eco Boutique
    Wilson & Frenchy Organic Rib Stripe Singlet (Multiple Variants)
    Wilson & Frenchy
    $15.30 $30.00 You Save 49%
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    Sale
    Aster-And-Oak-Organic-Rosette-Ruffle-Muslin-Shorts-Naked-Baby-Eco-Boutique
    Aster & Oak Organic Rosette Ruffle Muslin Shorts - LUCKY LASTS - 0-3 MONTHS ONLY
    Aster & Oak
    $34.91 $49.00 You Save 29%
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    Sale
    Grey Melange / 0-3 Months Wilson & Frenchy Knitted Mini Cable Jumper (Multiple Variants) - Naked Baby Eco Boutique
    Blush / 0-3 Months Wilson & Frenchy Knitted Mini Cable Jumper (Multiple Variants) - Naked Baby Eco Boutique
    Wilson & Frenchy Knitted Mini Cable Jumper (Multiple Variants)
    Wilson & Frenchy
    from $54.00 $75.00 You Save 28%
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    Sale
    Pistachio/Ecru / 0-3 Months Wilson & Frenchy Organic Rib Stripe Top (Multiple Variants) - Naked Baby Eco Boutique
    Anchor Blue/Rust / 0-3 Months Wilson & Frenchy Organic Rib Stripe Top (Multiple Variants) - Naked Baby Eco Boutique
    Wilson & Frenchy Organic Rib Stripe Top (Multiple Variants)
    Wilson & Frenchy
    $17.85 $35.00 You Save 49%
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    Sale
    Aster-and-Oak-Organic-Turtle-Dove-Singlet-Onesie-Naked-Baby-Eco-Boutique
    Aster & Oak Organic Turtle Dove Singlet Onesie - Naked Baby Eco Boutique
    Aster & Oak Organic Turtle Dove Singlet Onesie - LUCKY LASTS - NEWBORN & 1 YEAR ONLY
    Aster & Oak
    $25.20 $45.00 You Save 44%
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    Sale
    Wilson-And-Frenchy-Organic-Waffle-Pocket-Top-Leaf-Naked-Baby-Eco-Boutique
    Wilson-And-Frenchy-Organic-Waffle-Pocket-Top-Bluestone-Naked-Baby-Eco-Boutique
    Wilson & Frenchy Organic Waffle Pocket Top (Multiple Variants)
    Wilson & Frenchy
    from $28.00 $40.00 You Save 30%
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    Sale
    Wilson-And-Frenchy-Organic-Cotton-Rib-Tee-Little-Pelican-Naked-Baby-Eco-Boutique
    Wilson-And-Frenchy-Organic-Cotton-Rib-Tee-Little-Swan-Naked-Baby-Eco-Boutique
    Wilson & Frenchy Organic Cotton Rib Tee (Multiple Variants)
    Wilson & Frenchy
    $22.40 $35.00 You Save 36%
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    Sale
    Taupe-coloured rib shorts for babies and kids, featuring pockets and cuffed legs
    Aster & Oak Organic Cotton Rib Shorts (Multiple Variants) - Naked Baby Eco Boutique
    Aster & Oak Organic Cotton Taupe Rib Shorts
    Aster & Oak
    $41.80 $55.00 You Save 24%
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    Sale
    Aster & Oak Organic Warm Sand Bloomers - Naked Baby Eco Boutique
    Aster & Oak Organic Warm Sand Bloomers - Naked Baby Eco Boutique
    Aster & Oak Organic Warm Sand Bloomers
    Aster & Oak
    $18.72 $39.00 You Save 52%
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    Sale
    Aster-And-Oak-Organic-Cotton-Woodland-Print-Tee-Naked-Baby-Eco-Boutique
    Little-Baby-Wearing-Aster-And-Oak-Organic-Cotton-Woodland-Print-Tee-Naked-Baby-Eco-Boutique
    Aster & Oak Organic Cotton Woodland Print Tee - LUCKY LAST - 0-3 MONTHS
    Aster & Oak
    $24.08 $43.00 You Save 44%
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    Sale
    Wilson-And-Frenchy-Organic-Rib-Kimono-Top-Peek-a-Boo-Naked-Baby-Eco-Boutique
    Wilson-And-Frenchy-Organic-Rib-Kimono-Top-Chasing-The-Moon-Naked-Baby-Eco-Boutique
    Wilson & Frenchy Organic Rib Kimono Top (Multiple Variants)
    Wilson & Frenchy
    $25.60 $40.00 You Save 36%
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    Sale
    An easy dressing Wilson & Frenchy Leo the Lion Organic Tee with a lion head on organic cotton.
    Wilson & Frenchy Leo the Lion Organic Tee, Wilson & Frenchy
    Wilson & Frenchy Leo the Lion Organic Tee - LUCKY LASTS - 0-3 MONTHS & 12-18 MONTHS
    Wilson & Frenchy
    $26.60 $35.00 You Save 24%
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    Sale
    Quincy-Mae-Bamboo-Onesie-Washed-Indigo-Naked-Baby-Eco-Boutique
    Quincy-Mae-Bamboo-Onesie-Garden-Naked-Baby-Eco-Boutique
    Quincy Mae Bamboo Short Sleeve Onesie - LUCKY LAST - WASHED INDIGO - 0-3 MONTHS
    Quincy Mae
    $25.31 $45.00 You Save 44%
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    Sale
    Wisp / Newborn Aster & Oak Organic Ruffle Onesie (Multiple Variants) - Naked Baby Eco Boutique
    Aster-And-Oak-Organic-Ruffle-Onesie-Aster-Naked-Baby-Eco-Boutique
    Aster & Oak Organic Ruffle Onesie (Multiple Variants)
    Aster & Oak
    $28.00 $50.00 You Save 44%
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    Sale
    Aster-and-Oak-Organic-Mermaid-Lace-Henley-Onesie-Naked-Baby-Eco-Boutique
    Close-up-of-Top-of-Aster-and-Oak-Organic-Mermaid-Lace-Henley-Onesie-Naked-Baby-Eco-Boutique
    Aster & Oak Organic Mermaid Lace Henley Onesie - LUCKY LASTS - NEWBORN ONLY
    Aster & Oak
    $23.52 $49.00 You Save 52%
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    Sale
    Wilson & Frenchy Organic Rib Stripe Shorts with an elastic waistband.
    Wilson & Frenchy Organic Rib Stripe Shorts with an elastic waistband in white and turquoise stripes.
    Wilson & Frenchy Organic Rib Stripe Shorts (Multiple Variants)
    Wilson & Frenchy
    $22.04 $29.00 You Save 24%
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    Sale
    A Wilson & Frenchy Organic Terry Tie Playsuit (Multiple Variants) with stars on it.
    A yellow Wilson & Frenchy Organic Terry Tie Playsuit with adjustable shoulder ties and a snap-crotch.
    Wilson & Frenchy Organic Terry Tie Playsuit (Multiple Variants)
    Wilson & Frenchy
    $37.24 $49.00 You Save 24%
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    Sale
    Wilson-And-Frenchy-Organic-Rib-Stripe-Kimono-Top-Plum-Stripe-Naked-Baby-Eco-Boutique
    Wilson-And-Frenchy-Organic-Rib-Stripe-Kimono-Top-Toffee-Stripe-Naked-Baby-Eco-Boutique
    Wilson & Frenchy Organic Rib Stripe Short Sleeve Kimono Top (Multiple Variants)
    Wilson & Frenchy
    $25.60 $40.00 You Save 36%
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    Beige knitted children's Wilson & Frenchy Cable Knit Hooded Jacket with hood on a white background.
    A baby wearing a Wilson & Frenchy Cable Knit Hooded Jacket sits looking thoughtful against a neutral background.
    Wilson & Frenchy Cable Knit Hooded Jacket
    Wilson & Frenchy
    $83.00
    Sale
    Aster & Oak Organic Cotton Meadow Bubble Romper with adorable animals and ruffles.
    A Aster & Oak Organic Cotton Meadow Bubble Romper for babies with ruffles and an animal print.
    Aster & Oak Organic Cotton Meadow Bubble Romper - LUCKY LAST - 0-3 MONTHS ONLY
    Aster & Oak
    $52.25 $55.00 You Save 5%
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    Sale
    Watermelon / 0-3 Months Wilson & Frenchy Organic Tie Front Shorts (Multiple Variants) - Naked Baby Eco Boutique
    Wilson & Frenchy Organic Tie Front Shorts (Multiple Variants) - Naked Baby Eco Boutique
    Wilson & Frenchy Organic Tie Front Shorts (Multiple Variants)
    Wilson & Frenchy
    $17.85 $35.00 You Save 49%
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    Sale
    Aster-And-Oak-Organic-Cotton-Rib-Henley-Onesie-Zen-Blue-Naked-Baby-Eco-Boutique
    Aster-And-Oak-Organic-Cotton-Rib-Henley-Onesie-Dewkist-On-Baby-Naked-Baby-Eco-Boutique
    Aster & Oak Organic Cotton Rib Henley Onesie (Multiple Variants)
    Aster & Oak
    $27.52 $43.00 You Save 36%
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    Sale
    Wilson-and-Frenchy-Knitted-Splice-Hat-Naked-Baby-Eco-Boutique
    Back-View-of-Wilson-and-Frenchy-Knitted-Splice-Hat-Naked-Baby-Eco-Boutique
    Wilson & Frenchy Knitted Spliced Hat - LUCKY LASTS - 0-3 MONTHS & 3-6 MONTHS ONLY
    Wilson & Frenchy
    from $25.00 $35.00 You Save 29%
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    Sale
    Aster-and-Oak-Organic-Ruffle-Knit-Jumper-Berry-Naked-Baby-Eco-Boutique
    Aster-and-Oak-Organic-Ruffle-Knit-Jumper-Snow-Naked-Baby-Eco-Boutique
    Aster & Oak Organic Ruffle Knit Jumper (Multiple Variants)
    Aster & Oak
    $62.00 $87.00 You Save 29%
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    Sale
    Wilson-And-Frenchy-Organic-Rib-Tie-Front-Shorts-Little-Pelican-Naked-Baby-Eco-Boutique
    Wilson-And-Frenchy-Organic-Rib-Tie-Front-Shorts-Peek-a-Boo-Naked-Baby-Eco-Boutique
    Wilson & Frenchy Organic Rib Tie Front Shorts (Multiple Variants)
    Wilson & Frenchy
    $22.40 $35.00 You Save 36%
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    Sale
    Aster-And-Oak-Organic-Cotton-Print-Top-Sunflower-Naked-Baby-Eco-Boutique
    Baby-With-Sunflower-Swaddle-Wearing-Aster-And-Oak-Organic-Cotton-Print-Top-Sunflower-Naked-Baby-Eco-Boutique
    Aster & Oak Organic Cotton Sunflower Print Top
    Aster & Oak
    $37.24 $49.00 You Save 24%
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    Sale
    Aster & Oak Organic Cotton Lion Print Top from Aster & Oak.
    A baby is standing in front of a wall with a lion on it wearing the Aster & Oak Organic Cotton Lion Print Top made of organic cotton.
    Aster & Oak Organic Cotton Lion Print Top
    Aster & Oak
    $37.24 $49.00 You Save 24%
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    One Baby Clothes Shop To Dress Your Little One From Head To Toe!

    From the perfect baby sunglasses to adorable merino socks, Naked Baby is your home for baby clothes with natural style. Our carefully curated range of organic baby fashion makes us one of the best online baby clothing stores in NZ. Forget running around busy shopping centres. Shop from the comfort of your home and enjoy our fast dispatch and express delivery*.

    Find all your favourite baby clothing brands here including: Aster & Oak, Quincy Mae, Lamington, and Wilson & Frenchy.

    Each brand has been selected for its superb quality, on-trend style and sustainable and ethical practices. And, of course, all clothing must be durable enough to withstand the rigours of a childhood spent playing outdoors! At Naked Baby, we think that’s just the way it should be.

    You’ll find dresses, onesies, sleepwear and much more made with the softest of organic cotton and other natural fibres. Build the ultimate eco-friendly wardrobe full of gorgeous pieces made with lots of love but no nasty chemicals. Whether you’re shopping for your little one or in search of the perfect baby gift, Laybuy and Afterpay make it convenient to shop now and pay in instalments.

    Not All Baby Clothes Stores Are The Same

    Forget cheap and mass-produced baby clothing stores; at Naked Baby, we do things differently. We’re one of the few baby clothes stores in NZ where making ethical choices about what your kids wear doesn’t have to mean compromising on style. Shop our range for the very best in organic baby clothes and accessories that suit your eco-conscious lifestyle.